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Studio Notes
Hello from the Glob Studio blog
A quick welcome post so the index page has something to show. Replace this with your first real post via the Keystatic admin at /keystatic.
·1 min read
ReadThe Blog
Notes from the studio floor.
Thoughts on brand, motion, and product design — the ideas behind the work, and the process most clients never see. New posts when there's something worth saying, not on a schedule.
6 posts so far. say hello if you want to chat about any of it.
6 posts
Process
I Stopped Paying $50 a Month for AI UGC — I Built It Myself Instead
Most AI UGC tools charge a fortune for something embarrassingly simple. So we built our own pipeline instead. Here's what we learned — and why 200 videos a day changed everything.
·2 min read
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Creative DirectionStudio Notes
AI Can Make You Faster. It Can't Make You Creative.
The tools got easier. The thinking got lazier. Here's what we learned after a week of letting AI do the heavy lifting — and the three things we took back.
·2 min read
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Process
Finding the shape before we find the answer
Why we explore loud and wide before narrowing fast — and why a rough, real direction beats a safe, dead one every time.
·2 min read
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Process
How we test a brand system before we call it done
A moodboard can lie to you. Here's what we actually put a brand system through before it ever ships — scale, strangers, and motion.
·3 min read
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Process
When a website redesign isn't the fix your business actually needs
Most "the website isn't working" briefs are really briefs about traffic, pricing, or product-market fit in disguise. A redesign fixes the thing in front of you — usually not the thing that's actually hurting.
·4 min read
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