A collaborative space for text innovation
Brand character, wireframes, and full product design for an AI community platform that connects creators, learners, and builders.
Overview
Textify.ai needed a platform serving multiple audiences at once: AI enthusiasts collaborating, creators showcasing products, and learners discovering tools. We created a brand character, designed the full UX from wireframes to screens, and built a landing page that communicates the value immediately.
- Services
- Product Design, Brand, UX, Illustration
- Year
- 2024
- Focus
- Community, education, showcase
The challenge
Building a platform that serves creators, learners, and casual visitors equally without fragmenting the experience. And making a community platform feel warm and human in the age of impersonal AI tools.
Textify.ai — landing page
Our approach
We started by designing 'Buddy' — a mascot character that gives Textify a personality and human warmth. Then we wireframed the full information architecture before jumping to high-fidelity. The landing page leading with the community value proposition rather than feature lists.
- →Buddy — a mascot character that anchors the brand personality
- →Wireframe-first: every flow mapped before a pixel was designed
- →Content-first homepage that shows, not tells
- →Seamless path from curious visitor to active community member
Process — wireframes to production
1
2Buddy — Textify mascot character
The outcome
The Buddy character became Textify's most recognizable asset. The wireframe-to-production process reduced revision cycles significantly. Community sign-ups increased after the landing page redesign.
Next project
Wellness that works
→Let's create something
Got a project that needs to feel alive? Tell us about it. We reply to every real message — usually with ideas and excitement.